Popularise knowledge, in oral presentations and written documents
Training in popularising science
You are an expert in your field and you wish to convey your knowledge to a lay audience.
How can complex notions be made simple? During this training session, you will apply the tools of science popularisation to your subject. And you will find a wealth of new ideas to use everyday, whether you are giving a speech or writing articles for a general audience.
OBJECTIVES
Learn the elements of a good story
Find sources of inspiration
Give impact to your story
PROGRAM
Learn the rules of science popularisation
Get to know Agent Majeur’s 6Cs of science popularisation
Structure your speech
Understand the expectations of your audience
Build a dynamic plan
Spark the interest of your audience and sustain their attention
Rely on hooks
Engage and interact with your public
Target your message
Speaking to an audience of colleagues
Addressing superiors: an executive committee, managers…
Communicating with clients
THE SPECIFICS OF WRITTEN POPULARISATION
Improve your readability
Find a good title and subtitles
Shorten and simplify your sentences
THE SPECIFICS OF ORAL POPULARISATION
Use attractive presentation media
Use illustrations, graphs, figures, photos, videos, samples
Clarify your PowerPoint presentations
Demonstrate physical commitment
Learn to control your breathing to reduce your stress
Use non-verbal communication: eye contact, silences, hand gestures
Speak with conviction
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Languages available
English & French
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Prerequisites
None
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Number of participants
Up to 6 people
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Educational ressources
Theoretical and methodological background, practice on material brought by participants, group exchanges, exercises
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Evaluation procedures
Questionnaire at the beginning and at the end of training (self-evaluation)
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Registration
Contact us
FAQ
Yes. Agent Majeur has obtained the French Qualiopi certification [No. 2021/94136.3], the national quality standard for professional training providers. This certification confirms compliance with seven quality criteria: providing the public with clear information about training services; defining learning objectives; adapting training to the needs of participants; offering appropriate training resources and support; ensuring trainers have the required qualifications; maintaining strong links with the professional environment; and collecting and responding to feedback and complaints.
You can request a quote for a training course by scrolling up this page, to the registration section. The quote is tailored to the number of participants, the location, and any specific adaptations you may demand for the training.
The practical information that applies to all our training programmes, including organisation, locations and other practical details, is provided in the general FAQ for Agent Majeur training programmes.
If you would rather speak to our team directly, please email us at contact@agentmajeur.fr or call us : +33 (0)1 56 98 05 39.
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