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Find your message

People concerned

R&D teams: scientists, engineers, technicians…

Duration

1 hr

Formats
In-company

Science communication lecture

All effective communication, written or spoken, should start by an understanding of the message. This is what your public will retain when they have forgotten everything else. To refine your message, you must integrate both your communication objectives and the expectations of your audience. Indeed, there is not just one message, but rather several messages that you must construct depending on the different people in front of you. The objective of this lecture is to familiarise yourself with a tool that will help you to define impactful messages. And then, to be able to put it into practise when communicating.

OBJECTIVES

Determine the communication objective
How to construct a message

PROGRAM

Determine the communication objective

What is the role of the message?
How to overcome communication filters

How to construct a message

Developing a message
How to approach a public with varied expectations

  • Languages available

    English & French

  • Prerequisites

    None

  • Number of participants

    Up to 200 people

  • Educational ressources

    Theoretical background, exercises, training course manual in PDF format

  • Evaluation procedures

    Questionnaire at the end of training

  • Registration


    Contact us

FAQ

Yes. Agent Majeur has obtained the French Qualiopi certification [No. 2021/94136.3], the national quality standard for professional training providers. This certification confirms compliance with seven quality criteria: providing the public with clear information about training services; defining learning objectives; adapting training to the needs of participants; offering appropriate training resources and support; ensuring trainers have the required qualifications; maintaining strong links with the professional environment; and collecting and responding to feedback and complaints.

You can request a quote for a training course by scrolling up this page, to the registration section. The quote is tailored to the number of participants, the location, and any specific adaptations you may demand for the training.

The practical information that applies to all our training programmes, including organisation, locations and other practical details, is provided in the general FAQ for Agent Majeur training programmes.
If you would rather speak to our team directly, please email us at contact@agentmajeur.fr or call us : +33 (0)1 56 98 05 39.

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