Training – Write an opinion article

People concerned

Researchers, experts

Duration

2 days

Formats
In-company

Become a thought leader in the media

Are you an expert who wants to be recognised by colleagues, journalists, and the general public as a thought leader in your field? Do you want to learn how to use your ideas and expertise to influence debate and shape public opinion?
Learn to write scientific opinion pieces to raise your profile in academic circles and beyond.
During this written communication training course, you will learn to identify what makes a great opinion piece, how to write impactful columns, and how to reach your audience.

OBJECTIVES

Understand why writing scientific opinions matters
Know where and how to publish your article
Streamline your writing for social media
Write an opinion piece of your own

PROGRAM

Understand the value of opinion articles
Grasp the impact of your opinion piece
Define your communication objective(s)
Identify your audience(s)

Draft a scientific opinion piece
Craft your argument
Learn the rules of impactful writing

Know how to publish your article
Identify platforms and media best tailored to carrying your message
Establish a comprehensive strategy to best promote your work

Streamline your writing for social media
Shorten and optimise your messaging
Write posts that will get noticed

  • Languages available

    French & English

  • Prerequisites

    None

  • Number of participants

    Up to 6 people

  • Educational ressources

    Group learning, course handbook

  • Evaluation procedures

    Self-assessment by questionnaire at the start and end of the course

  • Registration


    Contact us

FAQ

Yes. Agent Majeur has obtained the French Qualiopi certification [No. 2021/94136.3], the national quality standard for professional training providers. This certification confirms compliance with seven quality criteria: providing the public with clear information about training services; defining learning objectives; adapting training to the needs of participants; offering appropriate training resources and support; ensuring trainers have the required qualifications; maintaining strong links with the professional environment; and collecting and responding to feedback and complaints.

You can request a quote for a training course by scrolling up this page, to the registration section. The quote is tailored to the number of participants, the location, and any specific adaptations you may demand for the training.

The practical information that applies to all our training programmes, including organisation, locations and other practical details, is provided in the general FAQ for Agent Majeur training programmes.
If you would rather speak to our team directly, please email us at contact@agentmajeur.fr or call us : +33 (0)1 56 98 05 39.